If you are planning to watch the Olympics, make sure you are not drinking Pepsi or anything non-Coke, they may throw you out. And leave that Burger King t-shirt at home too.
Because, as an IOC official says, "We have to protect official sponsors who have paid millions to make the Olympics happen."
And all this while I thought the Olympics happens because people want to watch the greatest sporting event of the world. Now I know that we lowly peasants have to thank the magnanimous sponsors for this privilege. I wonder if they will still get sponsors if people decided to boycott them or their sponsors for having such ridiculous restrictions.
Excerpt:
Olympian struggle
Fans face boot for eating or drinking wrong brands at games
By MARK FRANCHETTI / The Sunday Times
In a far cry from the high-minded ideals of humanity and tolerance embodied by the Olympics, the organizers of the Athens games have warned spectators that they could be barred for taking a surreptitious sip of Pepsi or an illicit bite from a Burger King Whopper.
Strict regulations published by Athens 2004 last week dictate that spectators may be refused admission to events if they are carrying food or drinks made by companies that did not see fit to sponsor the games.
Sweltering sports fans who seek refuge from the soaring temperatures with a soft drink other than one made by Coca-Cola will be told to leave the banned refreshment at the gates or be shut out. High on the list of blacklisted beverages is Pepsi, but even the wrong bottle of water could land spectators in trouble.
Via boing boing
